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Advertise with Midwifery Today!

From the magazine Midwifery Today, which started it all in 1986, to conferences, books and other products, Midwifery Today, Inc., continues to promote midwifery, midwifery education and birth change. The Internet has greatly improved our ability to reach new customers, and our website has expanded from a few informational pages in 1994 to an online catalog and publication in its own right. Our website generates a substantial portion of our new business and is often the first contact parents, aspiring midwives and childbirth educators have with our company.

One of our primary priorities is to make information accessible to our readers. This has always included advertising from companies whose products are of interest to our readers. Your ads help parents, midwives and other birth professionals find the tools and resources they need to serve women. Your advertising opportunities have expanded as we’ve expanded the ways we get information to our customers. If you’ve advertised with us in the past, you will see many new options available. If you’re new to Midwifery Today, you’ll see we offer a wide variety of advertising options.

Advertising Options and Rates

Midwifery Today Print Magazine

Display ad: Basic rates range from $105 for a 2" × 2.25" (1 col. × 2") ad to $810 for a full page 8.25" W × 10.625" H ad, with special prices on cover and inside covers. We offer a discount for multiple insertions. [ Learn More ]

Mechanical Requirements
Advertising Terms and Conditions


Online Advertising

Web Page Column Ads: Promote your birth-related product or service on some of Midwifery Today’s most visited web pages. For as little as $225 per month, you can reach a targeted audience of birth professionals, parents and others interested in healthy pregnancy, natural birth, herbs, baby products, and other natural health products and services. [ Learn More ]

Holiday Coupon Page: Reach thousands of holiday shoppers with the Holiday Coupon Page! Your ad will be online during the pre- and post-holiday shopping season, from October 1 through January 31. [ Learn More ]

Spring into Savings Coupon Page: Reach thousands of online shoppers with the Spring into Savings Coupon Page! Your ad will be online from April 1 through June 30. [ Learn More ]

Midwifery Today E-News

E-News, Midwifery Today’s free biweekly e-mail newsletter, is sent every other Wednesday to over 15,000 subscribers. Choose from the following types of ads:

Text-only Display Ad: About 60 words, including a hotlink to your website, for $100 per insertion or $320 for four insertions. We also offer graphic advertising in the HTML version of E-News. [ Learn More ]

Text-with-graphic Display Ad: About 60 words, including a hotlink to your website or e-mail address, for $125/insertion or $400/four. You may send us an image to add to your text for graphic advertising in the HTML version of E-News. [ Learn More ]

Conferences (domestic and international)

Program ads/Registration packet inserts/Display tables: For most domestic conferences, program ads run from $45–$300, registration packet inserts are $125 for 300 inserts, and display tables are $450. Prices vary for international conferences. [ Learn More ]


Ad Deadlines

 IssueDeadlinePress Date
Midwifery TodaySpringJan 15Early March
SummerApr 15Early June
AutumnJul 15Early September
WinterOct 15Early December
E-NewsBiweeklyThursday 9 am U.S. Pacific TimeTuesday afternoons

More Information

Please contact our Ad Director at or +1-541-344-7438 for more information about advertising in Midwifery Today!

Advertising Terms and Conditions

Please read carefully the Advertising Terms and Conditions. By advertising with Midwifery Today, Inc., you are agreeing to the Advertising Terms and Conditions.